Personalised Green Guide

Personalised Green Guide
  • A valued gift : The MICHELIN Green guide bearing your branding
  • A tailor made guide : You choose the content and define an area
  • Contains a great selection for every family’s budget or taste
Rio

Client need :

  • Sponsorize the United Nation Earth Summit (Rio +20)

Our proposal

  • Personalised Michelin green guide in 3 languages 

Result :

  • The guide was offerred to the 50 000 participants of the summit

A powerful communication tool and a valued gift for your clients

  • A valued item which will be kept and used by your clients
  • A business gift bearing your company branding
  • A high level of personalisation (cover, additional pages, …)

A tailor made solution to perfectly answer every need

  • Select your destination from over 50 titles
  • The possibility to create a bespoke guide of a defined area
  • The ideal gift to introduce tourists to your region, to enrich loyalty program or a sales campaign
  • Solutions which can be adapted to your budget: different formats (classic, pocket, etc)  
  • Choose the e-book edition and avoid stock management

A solution based on an acknowledged and reliable guide

  • Written by British professional travel writers living in the local area
  • Regional listings of key places
  • A lively introduction to the area, its people and culture
  • Top five' things to do and see for each section
  • Family-friendly activities highlighted as well as fun & interesting things to do
    Unique driving and walking tours
  • Colourful, easy-to-read maps throughout
  • Selected places to eat, drink, stay, shop, relax & enjoy
  • Practical information on when to go, tourist offices, weather and currency

Your guarantee: a Michelin solution

  • A dedicated team to advise you and create a unique product which is adapted to your needs
  • A support team to help you create your project, from the original idea to completion

Your design :

  • Customise the cover : put your logo on a standard guide or co-brand the cover
  • Add your own pages within the guide (information about your company, advertising, etc. )

Your content :

  • Bespoke selection to suit your company needsselection (starred touristic sites, etc…)
  • Geographical area selection  (région, city, …)
  • Mixed guide: information from the green guide and selection of hotels and restaurants from the MICHELIN guide of a defined area

Yout format :

  • Print or e-book